Quieren cobrar 1 millón por papas y refrescos en palcos del Mundial: Roberto Ruano detalla conflicto

I think this conversation is very important, dear Roberto Ruano.You are the Secretary General of the Mexican Association of Stage and Auditorium Owners.Are we talking only about the Ciudad de México Stadium, ex -Azteca Banorte?

At the moment, yes, but our goal is to grow and expand more stadiums in the future.

Let's go by parts.Let's break it down.¿Cuántos palcos y plateas tienes en el Estadio Ciudad de México?I understand that for the World Cup, the games that are going to be played there, in the Aztec Stadium in the north of Mexico City, the stage and the audience is a private property.

Yes, it's a...It's weird because the stadium would not exist without the money and the contribution of the stage and the audience.That's why it was built.It was built with that money.And they are originally contribution titles, which later became use and enjoyment titles as well.So it's a right that you have for 99 years from 1965.

It's not that it's yours, because after 99 years, it's through the stadium.For me, it will always be Azteca.Although it hurts the new sponsor, which is why they didn't want to use Azteca, because it's a competition of the new sponsor.

Now, I understand that in this process for the World Cup, Roberto Ruano, Did you ask the owners of the stages to certify that it was them?

No, it's a whole process.Before that...

Explain that to us.

Here, when FIFA tells you that you want to be a host, they give you a book, which is called the book of positions, where they have to fill it with the federal government, the governments of the cities and the stadiums.In the stadium part, FIFA asks for clean stadiums.What does that mean?All the tickets, all the places and all the advertising, everything that is sold, everything is for FIFA, everything is won by them.The stadium, in order to win the seat, offered the clean stadium, violating a clause, which is 17 of the titles of boxes and silver, which specifically says, that if the administrators of the stadium lend, lend, rent, etc.The third stadium, as it was in this case at FIFA, is forced to say that it cannot sell the places of boxes and silver.

What?What note?Roberto, what is that?

So, originally ...

Originally it was not clean.

It was not clean.

But they sell it as clean.

They offered it clean.They offer it.And there comes a whole chain of demands.foreign foreign As the owner of La Azteca?Yes.He says the stadium is clean.

It's not a TV anymore, it's Oyamani.Oyamani.He says it's clean.And he must have thought, because that's how they used to get used to it.In any case, the one who sued me, I will cover it with my group of lawyers and nothing happens.And what happened on the way?

They didn't know that there was already an association, that it is no longer the same to fight Roberto Ruano alone against this group.que muchos dueños de palcos y plateas.The stadium gave a statement saying that if we wanted to attend the World Cup, we would have to pay our tickets.That was the first visible action of the association.We were already working on some details.Few people wanted to go.

They said, you're never going to win, you're crazy.We were very few affiliated, but the few who supported me said, let's see what happens.And I won, we won, we won that lawsuit two years ago.And as a result of that, the stadium didn't have anything else to say to FIFA.You know what?I'm going to pay you for those places.

I'll pay you the 15 ,000 tickets.Run on my account.The owners will pay for that.plateas y de los palcos van a ser los usuarios de los mismos.

Como siempre.De hecho por ahí dicen que vamos a ir gratis y yo me muero de risa.Gratis?Pues ya pagamos y pagamos por 99 años y mi papá que fue en este caso y mi tío quienes compraron el palco, hicieron una inversión durísima que está pagado por todos, porque así dice el título, and each of the events that are inside the enclosure.

This didn't happen in 1986.

Nor in 1970.

And then?

Today they want more money, today they are more stuck.

It's a matter of more money.Yes, all of this.

Lately, I've had these games from Mexico and Portugal, with these very high prices.This is the most expensive World Cup.People don't go to football anymore.They go to influencers, to take selfies.

Have tickets been sold for this World Cup?

They have been sold, but there are still many for sale, and they are still coming out.They are very expensive.In the United States, they have not been sold.

But the Miami ticket against the Mexico ticket is unthinkable.The Miami ticket is a gift.

It also depends on the game, right?Here the inauguration is very attractive.But yes, imagine a Colombian - Uzbekistan that is at the same price as a game in Miami.

Now, yesterday a communique from Banorte arrived saying...If you want, let's get to that right now.

Give me more background so that we can... and the whole public can understand this communique.Once we won and the stadium accepts that it has to pay FIFA, because FIFA says, I don't care, you pay me, an agreement was reached between FIFA and the stadium, which was public because Ollamani is a public company that is listed on the stock exchange, and an agreement was reached, and that's what they say in their financial states, where the stadium has to pay FIFA 62 .4 million dollars for those 15 ,000 places.We're talking about more than a million dollars.billion.Ollamane says, how am I going to recover that money?And they say, to Palcos specifically, you know what?

For the World Cup, we're not going to sell them a single glass of water.They're going to take everything.

You can't take your amphora.

You can't take anything.You can't take anything.For almost 50 years, we've been able to take everything.I'm going to take you to another topic.Y entonces dijeron, pues vamos a recuperar algo de esos mil billones de los palcos.Y como no te vamos a vender nada, pero nosotros te vamos a ofrecer dos paquetes para surtir tus palcos de alimentos y bebidas.

Uno barato, que te cuesta un millón de pesos, y uno caro, que te cuesta un millón y medio de pesos.¿Es en serio?Es en serio.

Uno barato, que te cuesta un millón de pesos.Así es.Y otro caro.caro, bebidas importadas de un millón y medio de pesos.

That also goes against our title and our customs of more than 40 years of us raising our boxes.So there we undertook another legal action that a federal judge already granted us some measures.Cautious.Cautious.What does that mean?That it is a judicial order where it gives us four measures.

One, to be able to introduce food and beverages to our boxes.Power?Yes, I have that right, judicial.speaking.Two, I have the right to my parking lot, which says in the title, which is two per box.Three, I can sell, rent, sublet, give up my box, or pay whoever I want, because, according to FIFA, if they catch you selling or renting, they suspend your tickets.

A judge said, you have that right.FIFA is not going to trample on our Mexican laws.And four, if for revenge, for some reason, FIFA or the stadium do not give you your tickets, you can enter with your titles.And since there were many people who did not pre -register for FIFA, they are not on these lists, and if they are affiliated to the association, they will be able to enter with their title.That's what the judicial order says.

Let's see, let me go to QTF ads and we'll be back with Roberto Ruano.who is the Secretary General of the Mexican Association of Stage and Audience Titles, because this is very important for you to know through Que Tal Fernanda.At this moment, while we are on air, Roberto Ruano, Secretary General of the Mexican Association of Stage and Audience Titles, is a lawyer making some notifications, close to Ollamani and FIFA, of these cautious measures that the judge dictated.What does this have to do with what you said?You can use your parking lots.The stage and the audience are, in some way, private property.

You can sell them and rent them.And you can put food and drinks.

And I can enter with my title because many people did not reach the pre -registration.

Just give me a minute.There were titles that the company's name was from the 70s and 80s.And that company didn't exist anymore.So how can you accredit it if it doesn't exist anymore?

No, there are many cases.If you're in the States, or people who inherited it, or who signed you up.And the stadium, what it did was filter so that there are fewer places that pay FIFA.No, los 15 ,000.No, no sabemos cuántos filtró, pero hay mucha gente, o mucha gente que vive fuera.Y no, oye, voy a venir desde el interior de la República.

No, pues se lo rentó, se lo prestó a mi hermano.O desde el exterior, voy a ir a México nada más a darme de alta.No puedo.Entonces toda esa gente con esta medida cautelar va a poder entrar.Y si te cuento otra que nos hicieron, no lo vas a creer.El día del preregistro para poder acceder a los boletos del Mundial.

Not found.And I went with a notary, who is a member of the association, and in fact, at that moment, that page did not exist.Once we all signed and the pre -registration was over, it appeared that the page was always ready.And it is the new regulation of the stadium, for the next 40 years that we have left of use and enjoyment, where they take away more than half of the rights to establish the stadium.title.That is, an abuse of the company of Ollamani, shamelessly.

And right now, part of what we are, because the judge, when he dictates the measures, forces us to pay, in addition to paying a bail, to file a lawsuit, and that lawsuit is already filed, and where we are claiming all this.

Can the director of the stadium go to the boat?It's new.

He just got here.We were doing very well, we had talks with the former director, Félix Aguirre, but suddenly they put him aside, left him in charge of remodeling and put a Portuguese that no one knows, and since then there has been no dialogue.We have always stated that we are ready to negotiate these points, they did not want to, that's why we had to go to the court.

Ok, an application was made on your phone.so that your tickets would be there and you would arrive, scan Santo Remedio and you wouldn't have to go, they lost my card, they lost my ticket, so now where the hell do I park?The tickets haven't arrived, Roberto.

No, and also this application, which was funky, is only for stadium events.Right now it's going to be another application called FWC 2026 Tickets, which is from FIFA, and there they're not going to download them, but now we're going to the press conference.foreign foreign They can't be above my contract.ni arriba de la Constitución Mexicana.Y estos cuatro están pisoteando y valiendo el esgorro.Y ahí es donde también entra un poco la molestia de todos los palco y plateavientes con nuestras autoridades.

Porque sí, nombraron una representante del gobierno federal, esta señora Cuevas, ¿no?Gabriela Cuevas.Y ella está feliz al lado de los de FIFA tomándose fotos.And asking the Profeco to intervene because the FIFA logo is being used by a street vendor and he is being arrested.Because they are selling my shirt with the World Cup and they are raping me.For that, the Profeco is working.

But for the contract to be respected, absolute silence.And that bothers us.Why?Uh, How?How?¿Ellos sí, no?

¿Y los que somos dueños, no?

¿Cómo van a resolver esto?

Roberto?I propose to the stadium to rent a parking lot and to take us in trucks to our places.Because the majority of the people who own stages and platforms bought them in 1965.There are a lot of older people, more than half are over 80 years old.

Ah, that's another theme of the stadium.

How do they get closer?My 88 -year -old mother is going to walk 3, 4 kilometers and then stairs and others when there is nothing to escape.

How is the issue for the disabled in the stadium?

I had the bad luck in the game Mexico -Portugal, which was already re -opening after the remodeling.My mom, we took her because she wanted to go.We had to load 19 stairs with wheels dirty because there are no ramps.to push her more than a kilometer to get to the stage, it was a diacrisis.

What would you say to the owners of palcos and plateas through the microphones?How are you, Fernanda?Today, June 3, we are nine days away.Ocho dias de que arranque el mundial.

Primero que nada, que se unan a la asociación, porque... ¿Cómo?Ahorita les digo, entre más seamos más fuerza, y ya hemos logrado cosas, pero si somos todos, vamos a lograr más.¿Cómo?A través de nuestra página, es bien fácil, que es triple W, A -M -T -P -T.

A -M -T de titular, P de palcos, P de plateas...

Punto com.Punto com.

O sea, las siglas de asociacion mexicana titulares palcos plateas.www .pp .com Bien.¿Ahí se afilian?

¿Cuántos tienes afiliados ahorita?Es su propiedad privada, tienen que ingresar para que justamente una asociación mexicana de titulares de palcos y plateas los proteja.That's why I say it's important to be united and to work together.Because the benefits of all this demand are only for the affiliates.So I invite you to read it.Another one says that the palcos from now on will have to pay for electricity, water and maintenance when the title says that everything is already paid for.

We can no longer re -enter food and beverages in the 140 years that we have left.And so we continue, it is an abuse.

You are fighting that signature that follows.

Everything.

$15 million.they will be able to bring this issue forward.

And we are going to take care of the plus value, because with this new regulation, obviously that right now 15, with this new regulation it will be worth 10, and what I want is to take care of the heritage that my father left me, and I think that all those who are involved have the same idea.The objective of this lawsuit right now is the regulation, and also to achieve as much as possible that our rights are respected during the World Cup, which we already have.

I'll go back to the same thing.We're eight days away.What would happen if I have nothing?I have 15 seconds, from here to eight days.Or come back next week?Whenever you want.

But what will happen?We're going to leave a record.If they don't let us in, our post -World Cup demands are going to be multimillionaires and it's going to be very expensive for the stadium to compensate us.

That's how we say goodbye today with this great topic.See you next week, Roberto Ruano, because this is just the beginning.Yes, it's next week, the 11th.Thank you, Roberto Ruano, Secretary General of the Mexican Association of Titulars of Stages and Stands.